Your Website from Good to Great
How To
November 13, 2014

Your Website – From Good to Great

You’ve got a beautiful website. You hired a professional designer, provided your mission statement, org chart and product brochures. The photos look great, and not a typo in site. It’s the perfect website for your company. Everything you need in one place. That’s very good. Or is it? Does your…
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How To
October 8, 2014

4 Tips for More Effective Web Surveys

Conducting a web survey is not always as simple as it sounds. Sure, online survey services like SurveyMonkey have made it easy for folks to create their own surveys and send them out to their mailing lists, and even to the general public. But what good is a survey if…
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Mobile Website Redesign Options
How To
October 1, 2014

Mobile Website Redesign Options

The mobile web has not only arrived, it is the new norm; 60 percent of Internet access is made on a mobile device. What's more, these visitors now expect and demand a mobile experience -- 40% will immediately leave a website that isn't mobile-friendly. The modern marketing manager understands that…
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Should I Use a Carousel?
How To
July 18, 2014

Should I Use a Homepage Carousel?

"Can we use one of those interactive thingies that lets us show visitors important offers and announcements on the homepage?" That is one of the most common requests we get from clients. What they are referring to in web-parlance is a carousel, but may interchangeably be called a slider, gallery,…
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General
March 31, 2014

4 Responsive vs. Adaptive Design Questions

Mobile devices, especially smartphones, have become the new digital screen.  As smartphone and tablet use continue to increase in popularity, companies should account for the equally increasing importance of mobile friendly sites. A web developer's toolkit has two main tools to respond to this challenge: responsive design, or adaptive design.…
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Client Announcements
March 17, 2014

Sherpa Global is on the Move

Sherpa Global is proud to announce that we have become a member of the Atlanta Tech Village. During the spring of 2014, Sherpa will begin moving operations to the new office located in the heart of the Buckhead business district. “We are really excited about the move and to be…
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In The News
January 31, 2014

SHERPA Global named to fifth annual Bulldog 100: Fastest Growing Bulldog Businesses

ATLANTA, Ga.– SHERPA Global, based in Atlanta, was recognized as the No. 96 fastest growing business owned or operated by a University of Georgia graduate during the 2014 Bulldog 100 Celebration on January 25 at the Marriott Marquis in downtown Atlanta. SHERPA, founded by David Felfoldi, UGA bachelor’s of science alumnus…
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Client AnnouncementsIn The News
January 24, 2014

National Center of Civil and Human Rights selects SHERPA to lead online experience

SHERPA Global has been selected by The National Center for Civil and Human Rights in efforts to redesign and develop the official website into a digital experience for the Center’s newly constructed civic attraction. "SHERPA is honored to be selected to present Atlanta's newest gem - the National Center for Civil…
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General
September 30, 2013

The importance of web content management system usability

A CMS will only be used if it is usable. Success depends entirely on staff being able to use the CMS more than just ease of use. Loosely, usability can be equated with "ease of use". Beyond this, usability also includes: how quickly and easily a system can be learned…
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Battle of the Briefs: Creative Brief vs. Project Brief
General
August 6, 2013

Battle of the Briefs: Creative Brief vs. Project Brief

Since the dawn of the commercial web, a Battle of the Briefs has existed in how to best document and plan web projects. On the IT/technology side, the preferred approach was a "project brief"; for marketers/branders, it was a "creative brief". Do You Really Need a Pair of Briefs? The…
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