The mobile web has not only arrived, it is the new norm; 60 percent of Internet access is made on a mobile device. What’s more, these visitors now expect and demand a mobile experience — 40% will immediately leave a website that isn’t mobile-friendly.
The modern marketing manager understands that that every aspect of their online marketing efforts – content, email, search, and social – is affected by mobile devices now. So what are your options for a mobile website design?
Does your website design display optimally on mobile devices?
In this video we discuss the three ways you can display your website on a mobile device.
- Responsive web design: the design responds to the device’s viewport; you display the same content across all types of devices.
- Adaptive web application: the design adapts to the specific device type or model; you can control the specific content you show, and how, based on the device used.
- Native app: the design utilizes the native capabilities of the device; you can use device-specific features like the camera, GPS, notifications, and local data storage.
Preparing for a mobile website redesign?
Getting ready for a website redesign or overhaul that needs to display & function on all sorts of mobile devices? Learn how to prepare for an adaptive or responsive website redesign.